It's actually the same logo/font that was used in the teaser poster in the Don Mancini interview video that made the rounds a few months ago. So this just confirms that is the logo they're sticking with.
After the passing of her mother, a young woman in a wheelchair since birth, is forced to deal with her sister, brother-in-law, niece and their nanny as they say their goodbyes to mother. When people start turning up dead, Nica discovers the culprit might be a strange doll she received a few days earlier.Curse of Chucky hits DVD and Blu-ray October 2013.
UPDATE:
Here is the video...
Source: Pride of Chucky